GTV launches the new 2021 collection: BEAULIEU

The new projects by Gebrüder Thonet Vienna: design that combines tradition and innovation

In 2021, Gebrüder Thonet Vienna GmbH (GTV) will be enriching its collection with important innovations and new partnerships. Design stories with a contemporary spirit that celebrate the value of the past and the stylistic heritage of Gebrüder Thonet Vienna linked to the introduction of the technique of bent beech-wood. Heritage with an unique charm that marked the crucial transition from craftsmanship to industry. A tradition that looks to the future, today able to renew itself through the creative insights of international designers selected precisely because they share a distinctive aptitude for research.

At the forefront of the scene, there is once again a partnership with Philippe Nigro, who has designed the new  BEAULIEU chair in bent beechwood, where the curves, assembled like a construction kit, meet to create the back and armrests, making it possible to obtain two types of seat with just a few changes: a chair and a comfortable armchair. For Philippe Nigro, designing a new chair for Gebrüder Thonet Vienna also involves exploring poetic imagery: one that is attributable to the company’s ability, for almost 150 years, to transcend time periods with incredible nonchalance. In this project, Philippe Nigro draws on the “living lightheartedly” and sophistication typical of a symbolic place of this period such as Beaulieu, on the Côte d’Azur, from which the chair takes its name.

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Please note that the use of the Gebrüder Thonet Vienna GmbH trademark and company name in U.S. and the use of the Gebrüder Thonet Vienna GmbH trademark in Germany entails restrictions, due to agreements executed with other companies.

For more details on this issue, please contact info@gebruederthonetvienna.com.

Gebrüder Thonet Vienna GmbH
Prinz Eugen Strasse 42 1040 Wien Österreich

Offices of the trademarks licencee Production Furniture international S.p.A
Via Vincenzo Vela 35/B – 10128 Torino (Italy)
Tel.: 0039 011 0133330
info@gebruederthonetvienna.com
VAT number: 08743760012 – REA: TO-997261