GTV launches the new 2021 collection: FENG

The new projects by Gebrüder Thonet Vienna: design that combines tradition and innovation

In 2021, Gebrüder Thonet Vienna GmbH (GTV) will be enriching its collection with important innovations and new partnerships. Design stories with a contemporary spirit that celebrate the value of the past and the stylistic heritage of Gebrüder Thonet Vienna linked to the introduction of the technique of bent beech-wood. Heritage with an unique charm that marked the crucial transition from craftsmanship to industry. A tradition that looks to the future, today able to renew itself through the creative insights of international designers selected precisely because they share a distinctive aptitude for research.

Also new is the collaboration with the Testatonda studio, a group of three young designers that the company has decided to focus on. Their aim is to design furniture and objects that combine functionality and sophistication, shaping the present by taking inspiration from the creative, but also repetitive and research work of the artisan world. For GTV, they have designed a screen named FENG, a project that stems from their desire to approach the concept of shibumi, a Japanese word that translates as „discreet beauty“, and which lies at the heart of their design process. A discreet beauty encapsulated in the harmonious design of the contours, in the simplicity of the materials and in the elegance of the details, elements which combine to create an object with a soul that is anything but discreet and capable of asserting itself in any space.

The lacquered wooden posts rest firmly on distinctive brass feet, and the central sail unfolds almost inflated by the wind, challenging the linearity of the design. Hence the choice of a name inspired by the Chinese translation of folding screen „ping feng“, where feng stands for „wind or breeze“.

Finally, its modularity is particularly interesting. The sails, with two or three modules, extend horizontally and, depending on the composition and direction chosen, are a decorative element capable of creating different geometric effects.

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Please note that the use of the Gebrüder Thonet Vienna GmbH trademark and company name in U.S. and the use of the Gebrüder Thonet Vienna GmbH trademark in Germany entails restrictions, due to agreements executed with other companies.

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Gebrüder Thonet Vienna GmbH
Prinz Eugen Strasse 42 1040 Wien Österreich

Offices of the trademarks licencee Production Furniture international S.p.A
Via Vincenzo Vela 35/B – 10128 Torino (Italy)
Tel.: 0039 011 0133330
[email protected]
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